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AEG Live country festival Dega Jam called off

Kid Rock, Eric Church, Toby Keith and Blake Shelton were to have headlined the festival, the fourth major country music event cancelled this year

By IQ on 23 Feb 2016

Kid Rock, Larry Philpot, www.soundstagephotography.com

image © Larry Philpot (www.soundstagephotography.com)

Dega Jam, a new country music festival scheduled for the Fourth of July weekend at the Talladega Superspeedway in Alabama, has been called off.

In a statement posted on its website, the festival – a joint venture between Quint Davis’s Festival Productions Incorporated and AEG Live – said: “We regret to announce that despite the tremendous enthusiasm many have expressed about the Dega Jam festival […] the event has been cancelled.

“We sincerely apologise to everyone impacted by this difficult decision – fans, artists, industry partners, corporate partners and everyone at Talladega Superspeedway.”

Kid Rock (pictured), Eric Church, Toby Keith and Blake Shelton were to have headlined the inaugural event.

Dega Jam is already the fourth major country festival to be cancelled this year. AEG/Goldenvoice’s Big Barrel Fest bit the dust earlier this month, as did Live Nation events FarmBorough and Delaware Junction, leading Billboard to opine that “what had been the hottest sector of the North American music festival business is now showing real signs of softness”.

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